Front of EcoPure Waters partner, InterContinental the George

EcoPure Waters and InterContinental Edinburgh the George Mark a Sustainable Milestone

EcoPure Waters, a leading provider of environmentally sustainable water provision solutions, is proud to announce a significant milestone in its partnership with InterContinental Edinburgh the George.

Over the past 12 months, EcoPure Waters and InterContinental Edinburgh the George have successfully prevented 50,000 single-use plastic and glass bottles from ending up in nature or going into energy-intensive recycling processes. This accomplishment underscores Scotland’s growing commitment to sustainability and positions it as a trailblazer in environmental stewardship.

“Scotland has shown that it takes environmental issues seriously”, said Paul Proctor, Managing Director of EcoPure Waters. “As a testament to this, EcoPure Waters now has partnerships with over 30 businesses across the nation, including independent hotels, hotel groups, and corporate businesses. Our mission is to make a positive, tangible impact on the environment and the businesses we partner with. We’re thrilled to have achieved this milestone with InterContinental Edinburgh the George”.

The partnership between EcoPure Waters and InterContinental Edinburgh the George features a double EcoPure Top Control water filtration system, complete with time-saving measured autofill and touch-screen technology. In addition, custom branded reusable glass litre and 750ml swing-stop bottles have been provided to supply bedroom water and communal areas throughout the hotel.

The announcement comes at an opportune time as we celebrate Plastic-Free July, a global movement which encourages us to become part of the solution to single-use plastic pollution. Over the last decade, EcoPure Waters has saved a monumental 20,000,000 single-use bottles from landfill and oceans, demonstrating the effectiveness of its initiative.

“The integration of our filtration systems and reusable glass bottles into the operations of InterContinental Edinburgh the George has been a smooth transition,” said Karen Harris, National Account Manager at EcoPure Waters. “What’s truly inspiring is how this partnership has propelled both companies towards contributing more effectively to the global sustainability movement. We are not just proud of this collaboration, but also the meaningful strides we’ve made together in combating single-use bottle waste”.

Looking ahead, EcoPure Waters is committed to continuing its partnership with InterContinental Edinburgh the George and expanding its collaboration with more hotels and businesses across Scotland. The company’s goal is to help Scotland solidify its leadership in sustainability efforts.

EcoPure Waters invites more organisations to join its mission. Together, we can pave the way for a more sustainable future, reducing single-use plastics and preserving the beauty of our natural environment.

InterContinental Edinburgh the George, part of the prestigious InterContinental Hotels Group, has been delivering luxury accommodation and world-class services to guests since 1881. In 2022, the hotel won Best Hotel in Scotland over 200 rooms in the Prestige Hotel Awards. To learn more about InterContinental Edinburgh the George, please visit